Margot Opdycke Lamme, Ph.D., APR

lamme@apr.ua.edu

Phone: 205-348-5628

Dr. Lamme is an associate professor in the Department of Advertising and Public Relations. Her research interests are in public relations history, specifically the influence of social reform, religion, and women on the development of the field. She has published in American Journalism, Atlanta Review of Journalism History, Journalism History, Social History of Alcohol and Drugs, and the Encyclopedia of Public Relations. Upcoming publications include Journal of Communication Management and Journal of Public Relations Research. She has written a chapter on public relations for Mass Communication in the Global Age, edited by David A. Copeland and Anthony Hatcher (Vision Press, 2004, 2007), and she is the book review editor for Journalism History.

Between her work at UA and the University of Florida (2002-2005), she has taught a range of courses at the undergraduate level, including introduction to public relations, public relations writing, management, and campaigns, as well as at the graduate level, including historical methods seminars, public relations foundations and management classes, integrated communications, and trends in advertising and public relations. Her contributions to graduate education also include 10 doctoral and 19 master's committees.

She has been Accredited in Public Relations (APR) by the Public Relations Society of America/Universal Accreditation Board since 2001 and has more than 15 years of public relations experience in the corporate, nonprofit, and government sectors. Her work and work she supervised received top honors from, among others, the Atlanta chapters of the Public Relations Society of America (the Phoenix Awards) and the International Association of Business Communicators (the Golden Flame Awards).

Education

Ph.D., College of Communication and Information Sciences, University of Alabama, 2002.
M. Comm. (Master of Communication), Georgia State University, Atlanta, 1988.
B.A., psychology and political science, Emory University, Atlanta, 1980.

Professional affiliations

Alcohol and Drugs History Society
American Historical Association
American Journalism Historians Association
Association for Education in Journalism and Mass Communication
Kappa Tau Alpha
Organization of American Historians
Public Relations Society of America